One of the perks of using WordPress is the large number of themes. There are themes that provide just about any aesthetic or function, with many thousands of free and premium themes available from the official repositories, theme marketplaces like ThemeForest, and direct from developers like Elmastudio — one of my personal favorites.
But, not all themes are equal. Because of WordPress’s popularity, theme developers can make a lot of money. That’s attracted many people to the market, both the talented and professional, and the under-skilled and slipshod. For a new WordPress user, it can be difficult to discriminate between the two — a theme that appears perfect in a showcase can disappoint after payment.
I’d like to offer a few simple guidelines that will help new WordPress users make a choice that they’ll be happy with.