Every month, busy beavers around the Web are producing acres of excellent content about WordPress, Magento, and ExpressionEngine. In our monthly round-ups we like to pick the most interesting and potentially useful content to share with our readers.
WordPress and Blogging
Thinking about contributing to core, but don’t know where to start? Millions of people use WordPress every day. Contributing patches can be exhilarating, but also a tad intimidating as you’re starting out.
There’s a reason the new experts in marketing are so high on blogging and that’s because it contributes to a lead generating inbound marketing effort in so many different areas.
WordPress users are not often familiar with custom post formats. These are different bits of information you may use to customize the content you publish on a blog.
Do you know what makes WordPress the number one choice amongst bloggers? Although one can list many reasons but one of the most prominent in the list will be the number of plug-ins it supports. WordPress currently runs more than 20,000 plug-ins that have been downloaded more than 30 chore times!
When you search for information on Google, have you noticed that some of the search results have a photo next to them? You’re probably already aware that the image you see in search results comes from the author’s Google+ profile. Sure, that image lets you know who the content creator is, but it’s so much more than just that.
Before I begin, let me just say what this list is, and what it isn’t. It’s not just a random set of iPad apps that can, but on the other hand, don’t have to turn out to be that useful to you.
Your fantastic website runs on WordPress and your CRM of choice is Salesforce, but you just can’t seem to get the two applications to play nice together. Fret no more, in this daily tip we’re going to show you how to integrate WordPress and Salesforce, and turn your website into a lead generating machine!
Blogging is my primary business and I love it. The biggest challenge for me and my web designers is creating an understanding of the value of a blog. Business owners often view a blog as an extra and unnecessary part of their business and website. The reality is that a blog is one of the most valuable marketing tools you have.
It seems like everyone has some kind of mobile device these days. They’re so distracting that places like hospitals and restaurants are banning people from using them while inside those buildings.
Make publishing content in ExpressionEngine a treat for your clients AND cut back on unnecessary clutter in their control panels.
Here’s a fun little year-end post for users of ExpressionEngine – a trivia challenge with questions about the software and some of the key people in its history. No prizes, just bragging rights if you score well.
Magento and eCommerce
With Magento becoming the front-runner in the eCommerce world, it is becoming more important for users to be able to easily manage their rapidly evolving Magento store.
The content that is displayed on each Magento page is largely determined by the layout XML files, which can be found in app/design/frontend/base/default/layout.
Our notes from the entertaining and statistic-laden Charles Nicholl of SeeWhy at Magento Live on email remarketing to reduce basket abandonment.
If you’re looking for a way to implement funnel tracking for Magento’s one-page checkout, then the following solution is the implementation that I have used many times.
Ecommerce sites rely on filtered or faceted navigation to make their product catalogs more easily digestible for customers. Depending on how filters and facets are implemented, however, they can either be fantastic for search engine optimization or a big failure.
It’s inevitable that you’ll want to create a cron job for your Magento modules at some point. An obvious solution would be to make the user create a new crontab entry calling your script. There’s no need.
Launching an eCommerce website is easy. Find some stuff to sell, buy a website in a box (or just create an eBay account), upload your logo and you’re live. You have an eCommerce website. What you don’t have is an eCommerce Business.
Because we’re suckers for a cute animation:
Stay tuned in 2013 for more great Magento, Nexcess, and ExpressionEngine content!