Making it easier to log in and check out is the most effective way to reduce cart abandonment. Social media logins allow shoppers to quickly log in using their social media accounts, reducing the amount of work shoppers have to do to buy your products.Read more
Towards the end of last month, WooCommerce 3.5 was released with new features for users and developers. As a minor release, WooCommerce 3.5 is compatible with sites running WooCommerce 3.0 or greater. There should be no plugin or theme incompatibility problems, but it’s always better to test before upgrading your live site. Nexcess Cloud users can take advantage of our dev site creation tool to instantly and securely deploy a testing site.Read more
Slow-loading pages and unresponsive interface elements are kryptonite for online stores. Shoppers expect a pleasant experience, and there is nothing pleasant about looking at a loading indicator for ten seconds or trudging through a multi-step checkout process that takes what seems like forever to load each page.Read more
Getting feedback from customers on your WooCommerce store is important. Data, analytics, and split testing are some of the evidence-gathering tools you have at your disposal, but in order to create a complete picture, you should be asking customers what they think directly. Read more
The dream of marketers is to send personalized content to leads at precisely the moment it is likely to have the most effect. Although most WooCommerce hosting clients don’t have a multi-dimensional trove of data about shoppers, we do have clues that can be used to personalize and schedule content with a positive effect on conversion rates and eCommerce revenue.Read more
One of the things we admire most about WooCommerce is its rich out-of-the-box functionality. A new eCommerce retailer can start selling in next to no time. They can focus on adding products and configuring their store without needing to install an array of extensions to add essential features.
But including every possible feature would result in a messy and bloated application, which is why WooCommerce also provides a way to add extensions that bring new tools, integrations, and features.Read more
Thousands of new eCommerce businesses are launched every year and new online retailers have no shortage of options when it comes to picking a platform. Should you choose a hosted platform like Shopify or a self-hosted application like Magento or WooCommerce? Should you choose the simplest possible solution or one capable of growing with your business?
Used on about 2.3 million eCommerce stores around the world, WooCommerce is particularly friendly to new eCommerce merchants because it combines ease of use with incredible power, flexibility, and features. Below you’ll find ten advantages of Woocommerce.Read more
Since we first added WooCommerce hosting to our lineup of performance-optimized eCommerce hosting options, we have seen huge demand from retailers looking to combine the user-friendliness of WordPress with WooCommerce’s simple yet powerful eCommerce experience. We’re delighted that so many retailers have embraced our unique spin on WooCommerce hosting, which is capable of supporting stores of any size.Read more
Now that we’re well into the New Year, let’s take a look at what’s been trending so far so we can stay on top of the game! Check out this month’s roundup and if you’re looking for the same great articles the rest of the year, follow us on Twitter, Facebook, and Google+. Enjoy and let us know if we missed anything important in the comment section.
What’s the most important part of your Magento or WooCommerce eCommerce store? For my money, nothing is more important than product pages and the content on them. Product pages sell, and everything else on an eCommerce store except the cart is there to get people to the right product pages.Read more