It’s no surprise that eCommerce is growing apace. No one with any experience of the online retail sector has any doubt that the eCommerce market is in rude health, with revenues and numbers of retailers growing every year. eCommerce is fast becoming the default shopping venue for many markets in the US and Europe, with plenty of growth opportunity both in the developing and developed world.
There is no shortage of eCommerce platforms for new and established retailers to choose from, both nascent and mature, so it’s interesting to see how retailer platform adoption has changed over time. Luckily, we’ve a couple of very good sources for eCommerce platform data: The Internet Retailer Top 500 Guide and Tom Robertshaw’s eCommerce Survey, both of which show that Magento’s market penetration is growing at an impressive rate.
The Internet Retailer Top 500 gathers together a large number of metrics for the most prominent online retailers. It’s a guide to the eCommerce one percent, and isn’t really reflective of the market as a whole, but it’s a useful bellwether for determining how retail giants who insist on high-performance and reliability see a platform. Read more