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Nexcess Blog

What Do Social Media Buy Buttons Mean For eCommerce Retailers?

September 8, 2015 0 Comments

Social Media Buy ButtonsWe’re all familiar with the traditional eCommerce process. We decide we want to buy something or see an advert that persuades us that we want to make a purchase. We head to our favorite eCommerce store and load up the virtual shopping cart, perhaps throwing in a couple of extras that caught our eye. We go through the checkout process, add our details if we’ve never used this store before, pay, and we’re done. In a few days our purchase will be delivered.

What could be simpler? Well, if some companies have their way, online shopping will look more like this: you see an advert on a search engine or social media site, beneath which is a button that says “buy”. You click the button, confirm your purchase, and you’re done.

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Posted in: Nexcess

Three WordPress Maintenance Jobs To Keep Your Site In Top Condition

September 3, 2015 0 Comments

WordPress Maintenance JobsAs content management systems go, WordPress is fairly low maintenance. Even the least technically inclined person can look after a WordPress site and expect that it will suffer no serious degradation — particularly if it’s not a site with huge amounts of content. But, like all complex systems, WordPress can gather cruft that will slow it down over time.

In this article, I’d like to talk about three WordPress maintenance tasks that I carry out every month or so — think of it as the WordPress equivalent to getting your car’s oil changed.

I’m not going to include updating in my list of maintenance tasks, because responsible WordPress owners should be doing that whenever a patch or version update is released. Updating is not a performance and maintenance issue — it’s a security issue, and one that is essential to keeping your site safe from online criminals.

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Posted in: Nexcess

What Should You Do If You Get A DMCA Takedown Notice?

September 1, 2015 0 Comments

DMCA TakedownDetermining copyright on the Internet can be complex. The basic rule is that if you didn’t create a piece of content, then you need to make sure that it was published with a license that grants permission for you to use it. There are several exceptions to that rule: most notably fair use, but in general, publishers, including bloggers, should avoid using works with uncertain copyright status.

Of course, that’s easier said than done. Just because you find a photograph that appears to have a permissive license, it doesn’t follow that you’re safe. It’s entirely possible that a third party has taken someone else’s work and released it as their own.
For site owners who allow others to publish on their sites, the problem is compounded. It can be time consuming to ensure that every piece of content on a large site has the correct license.

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Posted in: Nexcess

Meet Magento Vietnam 2015 recap

August 28, 2015 0 Comments

Meet Magento 2016 - Hanoi Vietnam
Photo: Meet Magento 2016 – Hanoi Vietnam

On August 22, 2015, Nexcess participated and sponsored Meet Magento Vietnam in Hanoi. We were honored to participate in Asia’s first-ever Meet Magento event. Meet Magento Vietnam (MM15VN) played host to more than 500 community partners, local merchants, and solution partners from across the Asia-Pacific.

The day-long conference brought together expert Magento developers and entrepreneurs to discuss hot-button topics like security, community, and the challenges of open source development. This was the first visit to Vietnam for either of us, and we were ecstatic to see the tremendous growth and success enjoyed by Magento merchants and community partners. We also had the opportunity to meet dozens of local developers responsible for numerous contributions to the global Magento community. Read more

Posted in: Magento, Nexcess


Is A Passive Income WordPress Site A Realistic Goal?

August 27, 2015 0 Comments

Passive IncomeHere’s the dream scenario. You have a hobby about which you are enthusiastic and knowledgeable. You suspect there’s an audience of like minded hobbyists interested in what you have to say on the subject.

You start a blog. Hosting is inexpensive, social media promotion offers enormous reach. You write and publish a couple of dozen articles. To your surprise, the blog is a huge success, with traffic levels exceeding your wildest expectations. To monetize the blog, you add a few Google Ad units and some affiliate links. You write reviews of niche-relevant products so you can embed more affiliate links.

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Posted in: Nexcess

Google Now Requires AdSense Users To Get Permission For Tracking Cookies

August 25, 2015 0 Comments

Tracking CookiesGoogle recently announced that publishers who serve ads with the company’s AdSense product must comply with EU regulations requiring publishers to seek permission from EU users before they can add tracking cookies to the user’s browser.

If you live in the EU, and possibly if you live elsewhere, cookie warnings will be part of your day-to-day life on the Internet. Within many EU countries, site owners are legally required to ask permission before setting tracking cookies. The regulations are implemented into law by EU member countries in various ways, and there’s no overarching interpretation, but the upshot is that if a site wants to track users with cookies, they have to, at the very least, inform them that they will do so, and in many cases get explicit permission.

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Posted in: Nexcess

Roundup of August’s Best Magento, ExpressionEngine, and WordPress Content

August 20, 2015 0 Comments

RoundupIt’s an exciting time around Nexcess. We had our annual grill off this month. As usual, we all won. Additionally, EllisLab has started releasing developer previews for ExpressionEngine 3.0, Magento 2 is getting closer and closer, and even WordPress dropped their 4.3 “Billie.” So without further ado, here’s the best of the rest WordPress, Magento, and ExpressionEngine articles from July and August 2015. If you’re looking for the same great content on a day-to-day basis, follow us on Twitter, Facebook, and Google+. Enjoy and let us know if we missed anything important in the comment section. Read more

Posted in: Monthly Roundups

What Is A Web Application Firewall For WordPress?

August 18, 2015 0 Comments

Web Application FirewallWordPress is a relatively secure content management system. As we’ve discussed before, there is no such thing as completely secure software, but the WordPress development team do an excellent job of keeping WordPress users safe by introducing as few vulnerabilities as possible and fixing them when they arise. That said, WordPress is enormously popular, which makes it a prime target for those of our fellow online citizens who lack a moral compass.

It falls on WordPress hosts like Nexcess and WordPress site owners like you to make every effort to prevent online criminals from getting what they want — access to your WordPress site and its users. We do this by building secure networks, following security best practices, and keeping our sites updated.

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Posted in: Nexcess

Reactor Can Turn Your WordPress Site Into A Mobile Application

August 13, 2015 0 Comments

ReactorReactor from AppPresser is a new tool that can create a native application for iOS and Android from your existing WordPress site.

As a platform for building mobile-friendly websites, WordPress is well ahead of the curve. Theme marketplaces are full of responsive themes that make it straightforward to build sites that play well with devices of all sizes.

In general, responsive design is the best way to go when you want to offer a good experience on mobile: it’s less expensive and time-consuming than a dedicated mobile site, and it’s certainly less work than developing a mobile application from scratch.

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Posted in: Nexcess

Here’s Why Your Magento Store Needs Two-Factor Authentication

August 11, 2015 0 Comments

Two-Factor AuthenticationPasswords alone are not a good authentication mechanism. Too many things can go wrong with passwords for eCommerce retailers to entirely trust them. Users often choose weak passwords or accidentally allow them to fall into the hands of malicious individuals. Particularly in the eCommerce world, where sensitive data, money, and a business’s reputation are on the line, something more than the humble password is needed.

Two-factor authentication is the best way to supplement password logins to make them secure. The more factors of identification a user can present to an authentication system, the higher the chance that they are who they claim to be. When you apply for a bank account, the bank will ask you for several forms of identification: maybe your passport, driver’s license, and a utility bill with your address on it. It would be quite easy for a third-party to get hold of any one of those, but it’s unlikely they can get all three.

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Posted in: Nexcess